App rejected under 1.1.6: “the app allows conversations that aren't real” – Need clarification

Hi everyone,

Our app was recently rejected under guideline 1.1.6, with the note:

“the app allows conversations that aren’t real.”

The app is an AI livestream simulator – it does not connect to real people and clearly displays disclaimers in the app title, description, and on every screen inside the app (e.g., “AI SIMULATION”, “NOT A REAL BROADCAST”). The purpose is to help users practice live interactions and overcome anxiety through AI-generated engagement, not to deceive anyone.

Despite these precautions, the app keeps getting rejected. The review team seems not to test the actual livestream screen (checked via analytics), and just flags it based on assumption.

Questions:

Has anyone faced a similar rejection for AI or simulation-based features?

What worked for you in getting approved?

Is there any official example or template Apple accepts for apps that simulate interaction?

Any help or experience would be greatly appreciated!

Thanks.

Did you try to set a minimum age of 18 ?

And explain why:because it is to train people (adults) to cenversation, not for children to play.

Thank you for your post. If you disagree with the outcome of the review, we recommend submitting an appeal to the App Review Board. When filing your appeal, make sure to:

  • Provide specific reasons why you believe your app complies with the App Review Guidelines.
  • Submit only one appeal per rejection.
  • Respond to any requests for additional information before submitting an appeal.

Once you have submitted the appeal we can escalate it to the App Review Board for review. The App Review Board will contact you directly as soon as they've completed their investigation.

I’ve already submitted an appeal and also spoke with the App Review team over the phone. Unfortunately, both the appeal and the call ended with the exact same response, without a proper review of the actual app.

App rejected under 1.1.6: “the app allows conversations that aren't real” – Need clarification
 
 
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