Clarification on Guideline 3.1.2 - Auto-Renewing Subscription (Cardify App)

Hello, I’ve received feedback from the App Review team for my app, indicating that the auto-renewing subscription violates guideline 3.1.2 due to inappropriate use of the service. They noted that such subscriptions should provide dynamic, ongoing value over an extended period and requested a revision or removal.

My app offers cloud backup for user app data and cross-device sync via Apple Sign-In and Google Sign-In, with unlimited uploads and downloads. Additionally, we limit free users and provide premium features like more stylish cosmetics to paid users and more upcoming. Despite my previous response, the feedback remains unchanged.

I’d like to ask: Does a simple cloud backup for user app data suffice to meet the ongoing value requirement of 3.1.2?

I also suspect that providing clear instructions for reviewers to test this cloud feature—such as screenshots and a step-by-step guide—might help clarify its value.

I zeroed in on the cloud aspect based on reading that it could address this issue, but I’m unsure if mentioning the user limits and premium features is relevant here. Any guidance or suggestions would be greatly appreciated.

Thank you! Jack

Thank you for your post and appeal. We're investigating this and will contact you in App Store Connect to provide further assistance. If you continue to experience issues during review, please contact us.

Clarification on Guideline 3.1.2 - Auto-Renewing Subscription (Cardify App)
 
 
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